- Business to Business (B2B) – B2B e-commerce is simply defined as e-commerce between companies. This is the type of e-commerce that deals with relationships between and among businesses. E-markets are simply defined as Web sites where buyers and sellers interact with each other and conduct transactions. For example, IBM, Hewlett Packard (HP), Cisco and Dell etc. Cisco, for instance, receives over 90% of its product orders over the Internet.
- Business-to-Consumer (B2C) – Business-to-consumer e-commerce, or commerce between companies and consumers, involves customers gathering information, purchasing physical goods (i.e., tangibles such as books or consumer products) or information goods (or goods of electronic material or digitized content, such as software, or e-books) and, for information goods, receiving products over an electronic network. Business-to-government e-commerce or B2G is generally defined as commerce between companies and the public sector. It refers to the use of the Internet for public procurement, licensing procedures, and other government-related operations.
- Business-to-Government (B2G)
- Consumer-to-Consumer (C2C) – Consumer-to-consumer e-commerce or C2C is simply commerce between private individuals or consumers. This type of e-commerce is characterized by the growth of electronic marketplaces and online auctions, particularly in vertical industries where firms/businesses can bid for what they want from among multiple suppliers. For example, eBay allows online real-time bidding on items being sold on the Web.
- Mobile commerce (m-commerce) – M-commerce (mobile commerce) is the buying and selling of goods and services through wireless technology-i.e. handheld devices such as cellular telephones and personal digital assistants (PDAs).
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